What Rainmakers Do: How To Bring In The Clients That Leave Your Colleagues In Awe
Event: Live webinar with Ford Harding
When: Thursday, March 13, 2008, 2:00-3:30 PM EST
Register: Register with Rain Today $99
Description: Every business leader knows that he or she needs new business to sustain and grow a firm. But how do you do it? Many firms lean on their “rainmakers” - that is, professionals who bring sufficient work into a firm to leave their colleagues in awe. In this RainToday.com webinar, business development expert Ford Harding leads a presentation on what is required of individuals to develop business at a professional services firm.
Drawing on his best selling book, Rain Making: Attract New Clients No Matter What Your Field, this discussion will hit on three key messages:
- Anyone can be a rainmaker: You don’t have to fit a specific personality type to succeed. Specifically, you don’t have to be highly extroverted. This message helps many professionals deal with the concern that they aren’t “the selling type.”
- There are fundamental principles for becoming a successful rainmaker: This part provides guidance on things participants can do to get started.
- Rain making is based far more on helping other people in a professional way than on hard selling: Knowing this reduces one major barrier to getting started.
Content draws on proprietary data from interviews with over 100 rainmakers and with people who know the rainmakers well. There will be exercises for attendees to illustrate the presentation’s points.
