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	<title>Comments on: Rainmaking Problem #20:  What are the Signs that a Client May Be About to Hire a Professional?</title>
	<atom:link href="http://www.hardingco.com/blog/2009/07/13/rainmaking-problem-20-what-are-the-signs-that-a-client-may-be-about-to-hire-a-professional/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.hardingco.com/blog/2009/07/13/rainmaking-problem-20-what-are-the-signs-that-a-client-may-be-about-to-hire-a-professional/</link>
	<description>Ford Harding's Blog on Rainmaking and Business Development</description>
	<pubDate>Thu, 18 Mar 2010 00:30:40 +0000</pubDate>
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		<title>By: Ford Harding</title>
		<link>http://www.hardingco.com/blog/2009/07/13/rainmaking-problem-20-what-are-the-signs-that-a-client-may-be-about-to-hire-a-professional/comment-page-1/#comment-36673</link>
		<dc:creator>Ford Harding</dc:creator>
		<pubDate>Wed, 22 Jul 2009 20:51:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.hardingco.com/blog/?p=385#comment-36673</guid>
		<description>Ian:

Good examples and an excellent suggestion.

Ford Harding</description>
		<content:encoded><![CDATA[<p>Ian:</p>
<p>Good examples and an excellent suggestion.</p>
<p>Ford Harding</p>
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		<title>By: Ian Brodie</title>
		<link>http://www.hardingco.com/blog/2009/07/13/rainmaking-problem-20-what-are-the-signs-that-a-client-may-be-about-to-hire-a-professional/comment-page-1/#comment-36663</link>
		<dc:creator>Ian Brodie</dc:creator>
		<pubDate>Tue, 21 Jul 2009 00:53:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.hardingco.com/blog/?p=385#comment-36663</guid>
		<description>My experience is that this is very specific to the profession. 

There are some obvious ones: R&amp;D breakthroughs can lead to downstream work for product launch &amp; marketing consultants. Takeovers &amp; mergers can lead to much downsteam HR related legal and consulting work. Accountants seem to get most of their new work triggered by startups, changes in management, dissatisfaction with the current provider, or new niche requirements.

But rather than try to figure out these triggers generically, I find it's much easier for a firm to identify its own trigger events by listing its top 10 recent wins, then listing the "why were we hired" - and then going a bit further and trying to identify "what event caused the need we were hired for". 

Cheers,

Ian</description>
		<content:encoded><![CDATA[<p>My experience is that this is very specific to the profession. </p>
<p>There are some obvious ones: R&amp;D breakthroughs can lead to downstream work for product launch &amp; marketing consultants. Takeovers &amp; mergers can lead to much downsteam HR related legal and consulting work. Accountants seem to get most of their new work triggered by startups, changes in management, dissatisfaction with the current provider, or new niche requirements.</p>
<p>But rather than try to figure out these triggers generically, I find it&#8217;s much easier for a firm to identify its own trigger events by listing its top 10 recent wins, then listing the &#8220;why were we hired&#8221; - and then going a bit further and trying to identify &#8220;what event caused the need we were hired for&#8221;. </p>
<p>Cheers,</p>
<p>Ian</p>
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